What Is Geofencing and How Does It Work?
In today’s digital-first world, location-based technology plays a crucial role in improving business efficiency and user experience. One of the most powerful location-based tools is geofencing . From employee attendance tracking to targeted marketing, geofencing is revolutionizing how businesses operate in real-time. What Is Geofencing? Geofencing is a location-based technology that creates a virtual boundary around a specific geographic area in the real world. When a mobile device, vehicle, or employee enters or exits this predefined boundary, the system automatically triggers an action such as sending notifications, recording attendance, or generating alerts. Geofencing works using technologies like GPS, RFID, Wi-Fi, and mobile data to monitor movement accurately. It is widely used across industries such as HR management, logistics, security, retail, and healthcare. How Does Geofencing Work? Geofencing operates through a simple but effective process: Define the Virtual B...